Levi's
The New Denim: More than Blue

For the Fashion Scholarship Fund, I developed a campaign for Levi’s centered on ESG initiatives. I designed a collection of garments with coordinating accessories, approaching each look as a complete system rather than individual pieces. This concept emphasized sustainable production, recyclability, and intentional consumption while offering trend-forward designs that encourage customers to invest in versatile, cohesive sets. By integrating style, functionality, and sustainability, the collection supports Levi’s ESG goals and explores a more responsible approach to fashion.